What is WooCommerce?
Your business.
Your rules.
Only WooCommerce’s customizable ecommerce platform offers the freedom to sell and grow on your terms — without limits, compromises, or monthly platform fees.
Reach your most
ambitious sales goals
Stand out in a sea of sameness
WooCommerce gives you free rein to design a beautifully branded store, with endless customizations built into our composable UI.
Enjoy à la carte ecommerce
Choose the perfect features, themes, and extensions for your store without overpaying for unnecessary add-ons.
Take control of your success
Woo lets you run the show — you fully own your site, code, and data so you can grow and scale your business on your terms.
Stand out in a sea of sameness
WooCommerce gives you free rein to design a beautifully branded store, with endless customizations built into our composable UI.
Enjoy à la carte ecommerce
Choose the perfect features, themes, and extensions for your store without overpaying for unnecessary add-ons.
Take control of your success
Woo lets you run the show — you fully own your site, code, and data so you can grow and scale your business on your terms.
Use the most-trusted CMS
WooCommerce is powered by WordPress, which powers more than 82 million sites worldwide — 43.5% of the internet.
Universal Yums
“We’ve built a really huge business on WooCommerce. I know people ask, can you scale it? The answer is yes. Get some solid hosting. Then you can grow your business on Woo, and not have to pay a margin to another third party [platform] — and you own your whole tech stack.”
Devin Price, CTO
Psst: WooCommerce powers some of the most successful, unique stores in the world.
Powerful features for
sophisticated ecommerce
Sell your way
Monthly snack box subscriptions, wholesale car parts, or anything else you can dream up. From custom products to B2B solutions, WooCommerce adapts to any business model.
Endless possibilities
If you can dream it, you can do it. Customize your store and integrate your tech stack with over 1,000 extensions in the WooCommerce Marketplace.
Control and customize your operations
With premium core functionality built in, WooCommerce helps you seamlessly manage your operations from day one.
Create tailored checkout flows to maximize conversions.
Sell globally with local payment methods, multi-language, multi-currency support, and global tax compliance.
Get B2B support for wholesale pricing, advanced inventory management, and account-based selling.
Foster loyalty and earn recurring revenue with WooCommerce Subscriptions.
Save time and money with WooCommerce Shipping, or integrate with industry-leading shipping solutions.
Securely accept more payment methods with WooPayments or integrate with your existing payment solution or POS.
Manage your business anywhere with the WooCommerce mobile app.
Stay globally compliant with WooCommerce Tax, or use your preferred tax solution.
Win their hearts and their carts
Turn browsers into buyers (and lifetime customers): seamlessly integrate the top ERP, CRM, and marketing tools with your WooCommerce store.
- Build engagement and use powerful analytics to make data-driven decisions.
- Expand your audience, using WooCommerce as your multichannel hub.
- Generate demand with enticing emails, compelling coupons, and savvy up-sell and cross-sell strategies.
- Create best-in-class content marketing and drive free traffic to your store with WordPress’s powerful SEO and built-in blogging capabilities.
Start selling with WooCommerce
A developer’s dream. Your most sophisticated tech stack.
WooCommerce is the world’s top open-source platform, loved by developers for its infinite customization and flexibility. With thousands of builders, developers, and creatives supporting Woo merchants of all sizes, an expert developer can help your store level up, beat the final boss, and do it all again.
Saucal
“WooCommerce provides virtually unlimited scalability, making it an ideal choice for businesses with ambitious growth plans. It can handle an unlimited number of products, orders, and traffic.”
Mitchell Callahan, Founder
Take your high-volume business to the next level
Woo Enterprise is our dedicated enterprise ecommerce service that can help you better manage and grow your established store.